SOCIAL MEDIA
At TMS, we believe that exceptional social media services can make a huge difference in the success of your brand. Our team of experienced social media specialists are dedicated to delivering customised solutions that cater to your specific needs. We have a proven track record of working with diverse brands and services, and we pride ourselves on staying up-to-date with the latest social media trends and best practices. From creating engaging content to managing your pages and running ad campaigns, our team has the skills and expertise necessary to help you build your brand, increase engagement, and drive sales through social media. Let us help you craft a social media strategy that works for you.
FREQUENTLY ASKED QUESTIONS
What social media services do you offer?
We offer a full range of social media services and can manage as much or as little as you need. Services include social strategy development, content creation across static, carousel and video formats, community management, paid social campaigns, influencer partnerships and performance reporting.
We work across Facebook, Instagram, LinkedIn, and TikTok. Whether you need an end-to-end managed service or specialist support in one area, whether that’s strategy, content production or paid media. We can structure an engagement to suit your needs and budget.
How much does social media management cost for a brand?
Social media costs depend on content volume, platform mix, level of community management, and paid media budget. As a guide, monthly retainers for organic social management typically range from $3,000 to $10,000+. Paid social campaigns are scoped separately based on media budget and campaign objectives. We’ll provide a detailed scope and quote based on your specific brief.
Do you create video content for social media?
Yes. Before we shoot a single frame, we start with strategy, understanding your audience, platform context, campaign objectives, and content cadence. From there we develop a content strategy before moving into scripting, production, and optimisation.
Our video production capabilities include short-form social content, product demonstrations, recipe and lifestyle content, stop-motion animations, behind-the-scenes footage, and user-generated content campaigns. We handle the full process from brief through to platform-optimised final files.
Which social platforms work best for brands?
Platform selection depends on your target audience and campaign objectives. We don’t believe in a one-size-fits-all answer. As a general guide:
Instagram and Facebook deliver strong results for consumer-facing brand and product content across most categories. TikTok is growing rapidly for brands targeting younger audiences and works especially well for entertaining, authentic, and trend-led content. LinkedIn is the platform of choice for B2B communications across all industries. This includes targeting retailers, distributors, trade buyers, or professional decision-makers.
We’ll recommend the right platform mix based on your audience data and objectives, not just convention.
How do you measure social media success?
We track a comprehensive set of metrics across engagement (likes, comments, shares, saves), reach and impressions, follower growth, website traffic, and conversion metrics for paid activity. But we go beyond raw numbers. We also analyse what type of content is performing best for each brand, which formats are driving the most meaningful engagement, and when content is being consumed. This allows us to continually optimise the content calendar and creative approach.
We work across many different categories and brand types, so we tailor our measurement framework to what actually matters for your business. This might be brand awareness, consideration, trial or a direct sales impact.